If its a business organisation or a comoany , then I will advise that the act of doing giveaway should just be once or twice in a year so it won't affect the business.
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The rate you should do giveaway is dependant on how much you can afford to spare from the funds available to you I your business, going above your budget would only lead to losses.Doing giveaways is a really good way to gain traffic and customers. But it should not be done too often as it will only lead to a loss. I think it should be done often at the beginning of a business to attract customers then only do it once a month to keep the frequent ones coming.
Doing giveaway is one of the best way of appreciating your customers and also luring more customers to your business , because they will keep coming back for more.Giveaways is one of the best way to do marketing and it is probably one of the best ways to make a very good income because most of your clients will keep coming back.
You will be able to convince your customer the more to keep visiting your store if you keep doing the giveaways on a regular basis. It is one of the marketing strategy.Doing giveaway is one of the best way of appreciating your customers and also luring more customers to your business , because they will keep coming back for more.
That's true, it's your money and no one is entitled to tell you how to spend it or on what you should spend it on, so you can choose to do giveaways often as you think it's okay.To be honest you can be able to do giveaways as much as you think you can be able to give out because it is your money anyways. You can do it as much as you are getting more customers and it is working.