Social media marketing provides us with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or businesses
Your social media presence is definitely going to help boost traffic to your website and then what happens there is what is going to determine how far your site is going to rank in Google.
Social media marketing does not directly help in SEO, but if your posts garners a lot of likes, comments, and shares, you will generate social signals and social signals are useful in search engine ranking.
The strategy is quite simple and straightforward. You would need to follow the pages that is of the same niche as your website. You would need to read the rules and regulations of the page before you start promoting your affiliate links.
Social marketing can help you to establish authority in your industry. You can do this by giving out quality content to your targeted audience. The contents can be in form of podcast and video. Youou just have to be consistent and over time you will build a lot of followers for yourself and your brand.