Republishing Videos: Is It Good For Marketing

[Nomad]

These days it is very common to see people reposting the same videos across multiple platforms. For instance, you will be seeing the same videos on tiktok, reels as well as youtube shorts. Do you think this kind of strategy is good for marketing your products and services good?

 

[Grant]

It is a good thing to republish videos, but I recommend not doing it on YouTube. Instead cut up small segments to post on TikTok, Instagram/Facebook Reels and YouTube Shorts. You don't want to put out the same content on the same platform multiple times though, but posting it on multiple platforms as once gets more eyes on your post.

If you plan to re-use the same video, make sure to edit it with new things, so that's it's different enough at least.