Is politics bad for marketing?

[Jason76]

Of course, it is! However, the exception would be if you're marketing specifically to a political niche. For instance, in the US, a Republican could specifically market to Republicans and a Democrat could specifically market to Democrats.

 

[TheRedAngel]

Well most of the time, it will backfire. The fanbase will almost aways reject it. Which will just lead to the thing doing poorly.

 

[HK World]

Of course, politics is bad for marketing. Never mix commercial ads with political ads. It will only have a negative impact on your brand. With politics, people don't have positive emotions attached. Such marketing gets aggressive and spreads only bad energy.

 

[WebKitty]

Not nessesarily but with how things have been going lately, it is best to not get involved as a company, business, or online site owner. I have seen a number of companies get too political and pick sides which ends up costing them a lot of money. Best to stay neutral in almost all cases.

 

[Busybee]

If you are running a political website then it's ok. Otherwise, it's best to stay neutral. Netizens don't like cheap people using politics to promote their websites. Few search engines like google might ban your account if they found posts or comments that abuse other.

 

[opaline]

Of course, politics is bad for marketing. Never mix commercial ads with political ads. It will only have a negative impact on your brand. With politics, people don't have positive emotions attached. Such marketing gets aggressive and spreads only bad energy.

Totally agree! I believe, everyone is entitled to a political stand but it should not be mixed with marketing. Politics is such a complicated topic to be involved in, and it might ruin your brand's reputation in a snap!

 

[Nomad]

If you side with a certain ideology, it is good as well as bad for your business. Political inclination will help you to sell to those who favor that ideology. For instance, if you identify with democrats, you can easily sell to democrats. However, it is bad because the opponents will never buy form you even when you are selling products that might be neneficial to them as well.