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How to determine the keywords in the text

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Location and how keywords are in the design of the site

In general, using keywords to increase SEO and site rankings is in contradiction with the proper transfer of concepts to site users. This can bother users and allow them to go from your site.

However, the use of keywords is an important part of site design and site optimization, using keywords you can tell Google robots that your article is based on what keywords have been created.


The places where you can put keywords in them.
1. In the title of the writings

Your keywords must be used in the site title because Google displays the titles for users on the display of search results for words and that the keyword is appropriate for users to your site. Your site designers will tell you which section you can select for the article.


2. HTML tags

Your titles should be used in header tags that mean the same (H1, H2, H3 ...). HTML tags are one of the key parts of Google, and Google recognizes the subject of your articles and ranking your site.


3. Key words in the content

Certainly, when you specify keywords in your topics, you should also use them in your own writings.

You must use the keyword synonyms in your text for SEO, and Google recognizes that they are the same. And you can also get better results on Google using synonyms.

Applying a lot of keyword in the text will make Google identify them as a keyword, which reduces the value of that keyword.


4. Addresses pages

Google suggests site owners to make sure they put keywords in their site's address. However, the impact of keywords on the site's address is lower than other sections.


5. Use keywords instead of images

You need to use your own keywords instead of images, which will allow Google to display images to users as they search. This has a huge impact on your site's SEO and that if images are linked from a site to your site when they have alt, this is important for Google.


6. Internal and external linecks

Each page should be linked to all the other pages on your site and users should be able to find the correct site with less than 4 clicks anywhere. Also, the links you place on a page should be linked to the subject of the page. This has a huge impact on your site's SEO.


7. Key words in the description on the meta tags

According to the Google search engine and Bing, the explanations that you place on your site do not affect the ranking of your site. But Google and Bing will show up when your site appears in your search results. This description is displayed to users, so it's best to use the proper description for this.


8. Use keywords in meta

Using these words has no effect on optimizing your site, so you should not waste your time on these keywords.


Conclusion

Observing the issues mentioned in this article can have a great impact on your site's SEO. These are necessary to optimize the site but not enough. There are many things you need to know to get your site to the top of Google.
 

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