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When it comes to the advertising of cryptocurrency it is very important to try and get the word out on platforms that are universal and one of the most universal platforms that people communicate through and that breaks the barrier of language is music. There are many people that follow musicians as well and therefore in a decentralized market such as cryptocurrency they would have a lot of pull in the market in prompting other people to get involved. One of the major rock bands Kiss, seems to be also getting involved with cryptocurrency, with one of its members Gene Simmons, stating that he is going to go all in with cryptocurrency bitcoin and invest in it. This shows a lot of confidence from his side when it comes to bitcoin. According to his predictions, he thinks that by the start of next year, bitcoin will be reclaiming its price above the 60k usd region. What are your thoughts on this news?