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How does voice search affect SEO?

Billy

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With the growing popularity of voice-activated devices, how does it affect SEO? How can you optimize your content for voice search and stay ahead of the competition?
 
Search engines uses keywords, keyphrase, search terms, and long tail search queries to show the content. Whether people type on Google or ask google through voice prompts, they seem to use the same search terms.
 
Voice queries are often longer and more conversational than text-based searches, which means that the focus should be on using natural language keywords that align with the user's intent and since most voice searches are done on mobile devices, it is crucial to ensure that your website is mobile-friendly, loads quickly, and has a clear site structure.
 
Statistics show that large number of those using voice search assistant are mobile phone user. What this means is that if your phone is not mobile friendly, those who use voice search won't be able to use your site. And voice search is rampant now.
 
Voice search has compelled SEO practices to adapt to the changing search landscape. Optimizing for long-tail, conversational keywords, securing featured snippets, focusing on local SEO, mobile optimization, structured data markup, natural language content, and providing a great user experience are all important factors in ensuring your website ranks well in voice search results.
 

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