While Google allows advertisers to set their network, location, language, ad scheduling, and ad rotation settings at the campaign level, the ad groups remain limited to their campaign-level settings. Bing Ads, on the other hand, allows for adjustments to be made at the ad group level as well.I know a lot of people use Google Ads. What about Bing? Have you ever advertised with them? How would you compare the two?
Yes, a lot of people make use of Google ads which has proven to be very effective as well and also very helpful as it targets users that are actively searching for what you are offering.It's true that many people make use of Google Ads but some people also make use of Bing. There's actually less competition to desirable keywords on Bing